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Turkish Airlines engage Londoners with QR codes

发布在 October 04, 2013

UTalkMarketing published its article on InMobi's recent work to further Turkish Airlines reputation as a dynamic brand by establishing itself among consumers in the digital world: "Together the teams decided to launch a highly integrated multi-media campaign that included a variety of platforms, including out-of-home digital signage, mobile, social media and print. "As a mobile campaign which combined both the online and offline user experience, the project was ultimately able to help bolster brand awareness for Turkish Airlines and improve its perception by driving over 20,000 referrals to the mobile site from InMobi mobile ads." Read more here